| Daily news, 07 Mar 2008 |
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BERLIN – Booking levels at ITB Asia, the new B2B tourism trade show in Singapore, are high. More than eight months before the event is due to open, 180 exhibitors have already registered to take part.
ITB Asia will also be an information platform for the Asian travel industry. One of the main reasons is a partnership with Meeting Professionals International for MICE trade fair and conference activities. From October 24 to 25 , MPI will be holding its first conference in Asia, in tandem with ITB Asia.
The fair will cater for the three major sectors of the travel industry – holiday travel, business travel, and the MICE sector. It will also be hosting its own Travel Technology pavilion. “WIT – Web in Travel” is organising this section and the Travel Technology conference alongside it from October 21 to 22. It will offer trade visitors attending ITB Asia a comprehensive look at current trends in marketing, sales and technology in Asia.
ITB Asia will be taking place at the Suntec Singapore International Convention & Exhibition Centre from October 22 to 24, 2008. Some 5,000 industry members and 500 exhibitors from 50 countries are expected to attend.
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